Cosmetic Companies by Revenue (2023)

The global beauty industry continues to thrive, with top cosmetic companies setting trends and shaping consumer expectations. These four giants not only lead the market by revenue, but also pave the way for sustainable practices and innovative products. Let’s dive into the leading players in the beauty space!
1. L’Oréal
📊 Revenue: $44.5 billion (2023)
🏢 Headquarters: Clichy, France
👩💼 Employees: ~87,000
L’Oréal is the reigning champion of the global beauty industry. With a vast portfolio of over 30 brands like Lancôme, Maybelline, and Kiehl’s, L’Oréal continues to be a symbol of quality and innovation. The company is a pioneer in using AI to personalize beauty products, and their commitment to sustainability is evident through their eco-friendly initiatives, including reducing carbon emissions and optimizing packaging.
2. Unilever
📊 Revenue: $25.9 billion (2023)
🏢 Headquarters: London, United Kingdom
👩💼 Employees: ~148,000
Known for its commitment to sustainability and social impact, Unilever offers iconic beauty brands like Dove, Vaseline, and Sunsilk. Dove is particularly celebrated for its real beauty campaigns, promoting body positivity worldwide. Unilever is also leading the charge in biodegradable formulas and reducing plastic waste.
3. Estée Lauder Companies
📊 Revenue: $15.9 billion (2023)
🏢 Headquarters: New York City, New York, USA
👩💼 Employees: ~63,000
Estée Lauder epitomizes luxury in the beauty industry. With high-end brands like MAC, La Mer, and Clinique, Estée Lauder appeals to affluent consumers globally. The brand’s presence in travel retail offers a unique way to experience their luxury offerings. Estée Lauder also leads in inclusivity, offering a broad range of shades for diverse skin tones.
4. Procter & Gamble (P&G)
📊 Revenue: $14.7 billion (2023)
🏢 Headquarters: Cincinnati, Ohio, USA
👩💼 Employees: ~101,000
With a focus on delivering science-backed beauty products, P&G dominates with household names like Olay, Pantene, and Gillette. P&G leads the charge in research and innovation, constantly improving formulas to deliver high-performance products. Their sustainability efforts focus on water conservation and recyclable packaging.
Comparison Table
Company | Revenue (2023) | Headquarters | Employees | Notable Brands |
---|---|---|---|---|
L’Oréal | $44.5 billion | Clichy, France | ~87,000 | Lancôme, Maybelline, Garnier, Kiehl’s |
Unilever | $25.9 billion | London, UK | ~148,000 | Dove, Vaseline, Sunsilk, Axe |
Estée Lauder | $15.9 billion | New York City, USA | ~63,000 | MAC, Clinique, Bobbi Brown, La Mer |
Procter & Gamble | $14.7 billion | Cincinnati, USA | ~101,000 | Olay, Pantene, Head & Shoulders, Gillette |
Let’s talk beauty!
What’s your favorite product from one of these brands? Drop your thoughts below! 👇